About

TeCOMM is a reference point in eCommerce in Eastern Europe and it is dedicated 100% to the eCommerce industry. Each year, this complex event brings together key industry players, eShop owners, marketing and eCommerce professionals with the aim to educate, inspire and find practical solutions for the challenges faced every day.

The main theme of TeCOMM is Haute Couture your eCommerce business which proposes a new approach beyond the standard eCommerce that we all know. The theme focuses on attention to details, shopping experiences adapted to consumers, quality products, eCommerce platforms or the balance between requirements and results.

More than 40 speakers offer insights and strategies that led to success through interactive presentations, practical workshops and debates.

TeCOMM is a must in your agenda and is the event that you must not miss!

Who attends TeCOMM?

  • eCommerce Entrepreneurs
  • eShop owners
  • eCommerce specialists / consultants
  • Professionals involved in online sales, marketing, design, SEO & usability
  • Advertisers
  • Providers: ePayment solutions, financial services, hosting solutions, telecom and logistics

Are you a start-up*? Then 10 is your lucky number!

If your business is younger than 10 months then your ticket is only 10 euros!

*An online shop launched after November 2016!

Find out more!

10

National Editions

2000+

Partipants

280+

Presentations,
worshops, debates

250+

Speakers

Event overview

conferince

Conference Day

Get inspired from top industry players who share their success stories and business insights that can help your project evolve.

workshop

Markday Workshops

Develop your marketing skills by participating at +10 workshops containing tips & tricks on entrepreneurship, SEO, PPC, multi-channel and more.

Start-up Area-Powered by eMAG Marketplace

If you want to develop an online business or you have just started, Start-up Area is the place to be in order to find insights from eCommerce professionals.

gala

NEW! SEO Masterclass

By participating at Masterclass sessions you instantly gain new skills.

NEW! The Catwalk Stage

We have prepared for you the stage dedicated 100% to eShops that activate in the fashion sector.

NEW! The Entrepreneurship Stage

Stay tuned for more information!

morning

eComMornings

Morning coffee talks about eCommerce provide the participants the opportunity to find new ideas, debate trends and make new connections.

EXHIBITION

Exhibition Area

Your online business grows along with your partners, therefore, the exhibition area offers your the business opportunities you need.

Socialization

Make new contacts and partnerships. Don’t forget to bring your bussiness cards.

Our Leaders/The Voices of eCommerce

Samuel Laurinkari [UK]

Head of EU Affairs, eBay Inc. [UK]

Samuel Laurinkari heads up eBay’s work on EU policies impacting eBay and its users, such as e-Commerce legislation, online platform policy, consumer policy, competition policy, and cross-border trade policy.

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Marco Wolters [NL]

Global Industry Lead Fashion, Home and Lifestyle @ GfK

Marco is globally responsible for Ecommerce related business development at GfK and leading the global Fashion, Home & Lifestyle industry.

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Minter Dial [UK]

President @ The Myndset Company

Minter Dial is founder and President of The Myndset Company, a boutique agency providing specialized services on Branding and Digital Strategy.

Renowned international speaker and prior member of the Worldwide Executive Committee

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Manuel da Costa [UK]

Conversion Optimization Expert, Effective Experiments [UK]

Manuel da Costa is the founder of Effective Experiments, the Conversion optimization workflow and project management solution used by thousands of companies and agencies worldwide.

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Carlo Terreni [IT]

General Director @ Netcomm Suisse [SW]

Carlo Terreni is co-founder and board member of NetComm Suisse Association. Since August 2012, he is head of the NetComm Suisse Observatory and he works with passion and determination

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Edward Upton [UK]

Founder @ Littledata

Edward Upton is the founder of Littledata and has a background in both technology and business strategy consulting. He has broad experience helping companies with business analytics, and also with building

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Jakub Minks [UK]

Regional Director Central & Eastern Europe @ Exponea

As a regional director, Jakub is responsible for sales, service and support across 11 CEE countries. Prior to joining Exponea, Jakub spent four years with McKinsey&Co.

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Adam Palczewski [UK]

Global Senior Manager & Ecommerce Media @ Philips

Adam Palczewski is an experienced international media, digital marketing and E-commerce professional. Interested in digital innovation, integration of channels, start-ups and digital technology

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Ovidiu Joița [RO]

Owner @ iAgency.ro [RO]

Ovidiu Joita has worked in the marketing and advertising field for over 17 years. He has predominantly worked in the online field for the last 15 years and has handled hundreds of projects. He has founded iAgency.ro,

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Antonio Eram [RO]

CEO & Founder @ NETOPIA [RO]

With more the 19 years of experience on the local online & digital market, Antonio Eram founded his own business,
NETOPIA mobilpay, in 2005. Today, the company is the leading player of the Romanian digital & mobile payment market.

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Attila Birtha [RO]

Founder @ Proclick [RO]

Workshop: 7 Pitfalls to Avoid in assessing Google Analytics indicators.

Attila Birtha is the founder of Proclick, a top performance marketing agency from Romania, being Google Analytics Certified Partner. His 10 years experience

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Florinel Chiș [RO]

Executive Director @ ARMO

Presentation Title: Inside Story which will focus on presenting the evolution of several eShop business and what are the best practices that need to be implemented by other companies. Florinel Chis is Executive Director at ARMO

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Dan Vidrașcu [RO]

CEO @ Elefant.ro

Dan is the co-founder of elefant.ro, a business he started in 2010 in cooperation with Fribourg Capital, the main investor. Subsequently, he was appointed as CEO of the company, overseeing elefant.ro’s revenue growth

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Bogdan Zavera [RO]

Marketing Manager @ Zoot.ro

Bogdan works in digital since the time we called it “online”. In the past 10 years, he has implemented and coordinated complex digital and business marketing projects.

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Sergiu Băbășan [RO]

Cofondator @ Blugento

Sergiu is a business developer and the co-founder of Blugento, a cutting-edge eCommerce solution that is built on the robust foundation of the Magento platform and available in SaaS format.

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Laurențiu Cenușă [RO]

Serial Entrepreneur and Marketing enthusiast @ Free Wifi

Laurențiu Cenușă is a strategic thinker, results oriented, marketing consultant who managed successful campaigns, branding strategies, generating massive awareness for all managed projects.

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Ovidiu Ababei [RO]

eCommerce Director, Altex & Media Galaxy

Ovidiu Ababei has 11 years of experience in retail, starting with the first day in Altex. He began his career as an IT Sales Assistant at Altex Romania,

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Corina Cimpoca [RO]

Founder @ MKOR

Corina Cimpoca is a professional with over 10 years experience in marketing and market research. Corina graduated from an MBA at Cotrugli Business School, has a master’s degree in public relations at UBB

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Oana Marin [RO]

Sales Manager@Conversion Marketing

Oana Marin is Sales Manager at Conversion Marketing, the digital marketing agency which owns two platforms: Profitshare and Conectoo.

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Mihai Vînătoru [RO]

Managing Partner & Head of SEO @ DWF

Online since Google was only 3 years old and Wikipedia was still a hundred pages website (2001), Mihai provided SEO services to local and international companies

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Florin Filote [RO]

Director @ eMAG Marketplace

Having more than 10 years of experience in retail and FMCG and another two years in the industrial field, in companies such as Selgros Cash & Carry (one of the biggest Cash & Carry retailers in Europe),

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George Iordache [RO]

Sales Team Leader @ eMAG Marketplace

Since 2014 in eMAG, George is leading the Soft Lines Marketplace sales team, a position from which he contributed directly to the listing of more than 400 partners on eMAG.ro.

Read More

Robert Berza [RO]

General Manager Fashion Days Romania

Robert Berza is General Manager Fashion Days for operations in Romania, Bulgaria and Hungary, as well as eMAG Fashion

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AGENDA/ABOUT WHAT WE DISCUSS

OCTOMBER 24-25th, GRAND HOTEL ITALIA***** Cluj-Napoca

 

Day 1 (Tuesday) – Octomber 24th

The Catwalk Stage
(eCommerce fashion conference)

13:00 – 13:45
Registration & Coffee Break

————————————————————————————————————

13:45 – 14:10
Event opening

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14:15 – 14:30
Presentation – Dan Vidrașcu (CEO @ Elefant.ro)

————————————————————————————————————

14:30 – 14:45
Sharing Happiness in an Omnichannel model– Bogdan Zavera (Marketing Manager @ Zoot.ro)

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14:45 – 15:00
Presentation – Robert Berza (General Manager @ Fashion Days)

————————————————————————————————————

15:00 – 15:10
Presentation – Mihai Vînătoru (Managing Partner & Head of SEO @ DWF

————————————————————————————————————

15:10 – 15:40
Fashion Show

————————————————————————————————————

15:40 – 16:30
Socialising & Coffee break

————————————————————————————————————

16:30 – 16:45
Presentation – Corina Cimpoca (Owner & Senior Consultant MKOR)

————————————————————————————————————

16:45 – 17:00
Presentation – Carlo Terreni (General Director @ Netcomm Suisse)

————————————————————————————————————

17:00 – 17:15
Presentation

————————————————————————————————————

17:20
Closing remarks

————————————————————————————————————

17:30
Networking

Ovidiu Joița: How to become a Jedi SEO
(Masterclass SEO)

13:00 – 13:45
Registration & Coffee Break

————————————————————————————————————

13:45 – 14:10
Event opening

————————————————————————————————————

14:15 – 15:00
Google who? The “dark” side of the Google Force

In the first masterclass session you will discover what is behind the Google.com webpage and what it means to actually “index” Google.

————————————————————————————————————

 

15:00 – 15:40
THE FORCE AWAKENS. The new hope for SEO in 2017

What were the old SEO techniques and Google algorithms who penalized those tehniques are only a few of the themes approached in this masterclass session.

 

————————————————————————————————————

15:40 – 16:30
Networking & Coffee break

————————————————————————————————————

16:30 – 17:30
How to become a SEO Jedi

 

Why in 2017 SEO services turn into online marketing? Practical SEO Guide that includes:

– SEO analysis and strategy

– On-Page optimization

– Off-Page optimization

– KPI for SEO services, as we follow the quality of SEO services

– Case study with one case from the auddience

————————————————————————————————————

17:30
Conclusions & Networking

Markday Stage
(workshops dedicated to marketing professionals)

13:00 – 13:45
Registration & Coffee Break

————————————————————————————————————

13:45 – 14:10
Event opening

————————————————————————————————————

14:10 – 15:00
Workshop – Attila Birtha (Managing Partner @ Proclick)

————————————————————————————————————

15:00 – 15:50
Workshop – Jakub Minks (Regional Director, Central & Eastern Europe @ Exponea)

————————————————————————————————————

15:50 – 16:30
Networking & Coffee Break

————————————————————————————————————

16:30 – 17:30
Workshop 

————————————————————————————————————

17:30
Conclusions & Networking

Start-Up Area – Powered by eMAG Marketplace
(A section addressed to new stores or to those who want to start a business online)

13:00 – 13:45
Registration & Coffee Break

————————————————————————————————————

13:45 – 14:10
Event opening

————————————————————————————————————

14:10 – 15:00
Workshop – Sergiu Băbășan (Cofondator @ Blugento)

————————————————————————————————————

15:00 – 15:50
Networking & Coffee break

————————————————————————————————————

15:50 – 16:30
Workshop 

————————————————————————————————————

 

16:30 – 17:30
Workshop 

————————————————————————————————————

17:30
Conclusion & Networking

Entrepreneur on www
(Exclusive section for online store owners)

13:00 – 13:45
Registration & Coffee Break

————————————————————————————————————

13:45 – 14:10
Event opening

————————————————————————————————————

14:10 – 15:00
Free discussion

Manuel da Costa (Conversion Optimization Expert Effective Experiments)Setting up your ecommerce A/B testing programme the right way

Florinel Ioan Chiș (Executive Director @ ARMO)

Laurențiu Cenușă (Serial Entrepreneur and Marketing enthusiast @ Free Wifi)

Dan Vidrașcu (CEO @ Elefant.ro)

 

————————————————————————————————————

15:00 – 15:50
Networking & Coffee break

————————————————————————————————————

15:50 – 16:30
Free discussion 

————————————————————————————————————

16:30 – 17:30
Free discussion 

————————————————————————————————————

17:30
Conclusions & Networking

Day 2 (Wednesday) – Octomber 25th

Plenary sessions

09:00 – 10:00
Registration&Coffee Break

————————————————————————————————————
10:00 – 10:15
Event opening 

Moderator: Ovidiu Joița (CEO, iAgency)

————————————————————————————————————
10:15 – 10:40

Prezentation
Carlo Terreni (General Director @ Netcomm Suisse)

————————————————————————————————————
10:40 – 11:00
The key to unlocking new tech disruption

Minter Dial (President @ The Myndset Company)

————————————————————————————————————
11:00 – 11:20

Do you use your website at its full potential?

————————————————————————————————————
11:20 – 12:00
Networking & Coffee break

————————————————————————————————————
12:00 – 12:20

Prezentation
Jakub Minks (Regional Director, Central & Eastern Europe @ Exponea)

 

————————————————————————————————————
12:20 – 12:40

Prezentation
Marco Wolters (Global Head of Fashion, Home & Lifestyle @ GfK)

 

————————————————————————————————————
12:40 – 13:00

Prezentation

 

————————————————————————————————————
13:00 – 14:15

Lunch and networking

——————————————————————————————————-
14:10 – 15:00

Debate panel

————————————————————————————————————
15:00 – 15:20

21st century trade patterns – the global small online business opportunity

Samuel Laurinkari (Head of EU Affairs @ eBay)

————————————————————————————————————
15:20 – 15:40

Prezentation

————————————————————————————————————
15:40 – 16:00

Prezentation

————————————————————————————————————
16:00 – 16:30

Conclusions & Networking

 

 

 

*The agenda may suffer changes

**During the event the organizers offer simultaneous translation for each prezentation of the international speakers.

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  • “Apreciem foarte mult calitatea invitatilor, discutiile, informatiile extrem de utile pe care le primim si noi si ne face placere sa credem ca le putem oferi la randul nostru”

    Diana Tanase – Marketing Manager, MasterCard

  • “Am fost placut impresionat de execuția evenimentului, de notorietatea lui. Atat invitatii cat si publicul au fost pe masura asteptarilor noastre”

    Remus Visan, Managing Director Paravion

  • “A fost o placere sa lucrez cu voi, felicitari inca o data pentru toata organizarea si focusul pe business”

    Mihaela Muresan, Marketing Manager, IKEA

TeCOMM Videos

Be part of the story/Tickets and Registration

ONLINE SHOPS TICKET

If you are an eShop owners and eCommerce professionals, you can now register at the event!

START-UP TICKET

If you want to develop your online shop or you have just opened it (no longer than 10 months), you can register for the Start-up Area!

MEDIA & PRESS TICKET

Journalists can now register for the new edition of TeCOMM! Registrations must be approved by the organizers.

STANDARD TICKET

Service providers and other professionals interested in the eCommerce domain, can register here!

What are you waiting for? Another Parliamentary Elections?

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Organizer

Libero Events is the B2B and B2C events agency. The events organized by us are conferences and workshops: The Woman, HR Summit, TeCOMM, MarkDay, Architecture Conference&Expo, Software Architecture Day, Java Day, Agile Day, Signal Connect, Fiscalitate 24.7, Cluj Sales Conference, but also exhibitions: Touristica, the tourism fair.

The events powered by Libero Events are based on professionalism and trust. That’s why we believe in clients that become partners and in partners that become friends in the areas like: business woman, leadership, human resources, eCommerce, marketing, architecture, IT, software, financial, sales, entrepreneurship and tourism.

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